Jan 21, 2012

Much Ado About Nothing

A famous comedian confessed how he ended his popular TV show started since 1990. The show is about bunch of young ladies talk and expose about their experience of love relationship of much ado about nothing. Young ladies talked how crazy guys to get ladies like giving them houses, luxury cars etc. Even not that costly, a guy put Christmas electric lights on his body at the beach to raise attention of the lady etc. Their episode were outrageous and hyper active in a way. But year after year, as Japanese economy went sluggish, economic activities between both sexes toned down like give counter part neck less. Less hustle means less funny so the comedian came to terminate his popular TV show.I liked the show and hope to back it one day.

Choosing Life Partner

Friend of female friends discussed about how she choose life partner.
She is attractive enough that several guys are approaching and some guys are attractive even from my perspective from guy makes multi million dollar a year to corporate elite. The former guy is from country side and his education stop at elementary level but his vitality and street smartness pushed him to contract from local government and he is very rich. There are several guys type of this have been approaching to her. A business owner type. But my friend doesn't like any of gangster like personality too much masculinity everything has to be under control. I kind of respect that made up his own world with strong will and action.

On the other hand, the latter guy works at one of top fortune company as manager in his early 30's. He obtained Ph.D from one of best school in the nation and his father is air line pilot and mother is professor at university and he earns figures. At first glance, his status is way above average and so do think many young ladies. He is absolutely eligible bachelor. There are also this type of corporate elite with good education type who are approaching her This type is less income to business owner but more stable. Both type owns house or two and prestigious cars like porsche, lexus or mercedes.  Both type of guys are attractive enough for young ladies who look for life partner in terms of status.




It is important status where income and position that indicate how you are functional in the society and how you brought up. But it also make sense to focus on one's personality and value how she approaches life and interpret the world things like that. Especially when you think of sharing life for long time, probably a little more make sense to focus on value than status.

Jan 19, 2012

Gamification: life does need game

Gaming is everywhere and buzz word now.
Broad mean is home appliance and web and mobile device have aspect of game like x box, social game.
http://en.wikipedia.org/wiki/Gamification
Game is entertainment. I think major aspect of game is to be more skillful. There was master of game who was respected millions of kids because he is master of the game like super martial artists. So Zen like existence of game master could be applied for any aspect of life.
Life is most fun and hard target to master. Life is too vary and rely of individual choice and given situation. Wherever you start from, you have to have to grow and step up like playing role playing game. Of course, real life goal is up herself.
I think it's basic to get back to my resolution of year 2012, to sum up, losing weight is relate to how you eat and choose daily food so up to my life habit and life style consist my body. So is Gamed life. What the goal of life is consist of what we spend time now. Of course, I can't stick hard stoicism strict agenda, so i need to come up some fun aspect game. I need to bring game aspects for life.

Jan 15, 2012

Memo: Regression Analysis

These 4 clips of video will really help you to understand basic concept of regression analysis. Lot more helpful than reading standard text. Thanks!










And here is video using regression analysis for hypothetical real business practice.







企画・戦略スタッフのための「入門」科学的意思決定


Jan 14, 2012

Year of Dragon , Year of Change

It's been couple weeks past 2012. Some might already feel breaking up the resolution.
I got 2 things myself; 1, lose weight, 2, start to do business with China. For1, i am already not checking my weight. I just rather reduce consumption of alcohol that i believe the great help.

This is year of change that i heard 5 of major UN permanent countries leaders are ready to change. Only one not changing is the Briton BTW. I think those are powerful leaders that affect our daily consequence somewhat. So I hope smart leaders to make better society. But I'd rather want to focus on to practice to pursue my happiness that eventually brings happiness to society as well. In this sense, I hold libertarian perspective.

As Andrew Carnegie said that when he got old he sees not what men say but what they do. I getting that sense now. We are in the full of blah blah blah. Yeah so i don't have to just say lose weight but rather just lose weight. I came up the idea the losing 200g every week bring to lose 10 kg in the year end. What i have to do is stick to the plan and revise the regimen when hits slump. As I came up, cut beer consumption is great and If I can make it lee beer life as habit that the  way to go. Too much indulgent like Epicurean won't bring anything that already ancient Greek said it though today's Greek people seem spoiled a bit. Habit is consist what she do everyday. Better life habit bring the better quality of life i just don't need to say but conscious my way of thinking in everyday life.  so i should shut my mouth and just do it . Eventually It's nothing to do with year of dragon or change. I hope you to have great year end.

Jan 9, 2012

Richard Rorty's definition of Ironist


(1) She has radical and continuing doubts about the final vocabulary she currently uses, because she has been impressed by other vocabularies, vocabularies taken as final by people or books she has encountered; (2) she realizes that argument phrased in her present vocabulary can neither underwrite nor dissolve these doubts; (3) insofar as she philosophizes about her situation, she does not think that her vocabulary is closer to reality than others, that it is in touch with a power not herself.
— Richard Rorty, Contingency, Irony, and Solidarity. Cambridge: Cambridge University Press, 1989, p.73

Contingency, Irony, and Solidarity


【課題書】統計学

自然科学の統計学 (基礎統計学)

自然科学の統計学 (基礎統計学)

これよさそう。統計をしっかり理解するのはやはりこちらか。本屋で見かけてはいたのだけど。

Jan 8, 2012

The Rational Optimist

Good stuff to read. The author Matt Ridley has enormous knowledge on from human history to facebook and current technology. Based on evidence and stats to explore how our life has evolved better way even though current turmoil of economy and regional wars. Shows "How Prosperity Evolves"  I think my weekend is drown to this book.

Jan 4, 2012

Rupert Murduch's China Adventure

The biggest 20th (and 21) century media mogul's China advernture

Rupert Murdoch's China Adventures: How the Worlds Most Powerful Media Mogul Lost a Fortune and Found a Wife

I had this when I visited Shanghai last year.

China Market Memo Jan 2012

There are several ways who think and come up idea of Marketing Strategy like me to go into China.

1, PR and Marketing support
2, Media business
3, Merchandise products like food and drink or consumer appliance.

I think above 3 are important aspects have to be related and run altogether in terms of making profit.

I am in the Media business so I need to pivot three from Media business perspective. I think important aspect of Media is to give better information to what people are looking for and provide for better business opportunities for partners most of sense advertisers. The company where I belong runs web media and all contents are free so almost all of revenue relayed on advertisement. That is relating to marketing support. More and more clients, require to best match to their target audience that they don't want to waste penny for ad. We have to provide more precise and better ROI that means the ad result should be prospered in clear numbers that give selling to them. So the contents of media means to attract more number of attractive audience. Site power means not only the number of people has visited but if there are  quality audience. Quality audience has purchase power of at least influence decision to purchase. How many people who affects casting vote is also important factor. Those people are usually read predominantly quality "papers".  Is there quality website? Sure it is.  Quantity and quality both there serious aspects for site business.

This is what we are going to aim at in Japan. How we can implement site business strategy when we go into China?  I am not even sure that what we do here works there. But anyhow fundamental of media role is to release quality information to readers and provide best matching opportunities for clients.

And as of contents business from Japan, fashion design, Anime, and manga kind of things Chinese people are interested the most. And Manga publisher like Shueisha is sponsors Manga artist contest to attract local audience and many fashion design publishers are providing magazines for local people. Those have more possibility than other contents like literature, business, politics, and economics and business stuff.

Messaging is first step but not enough. We have to come up how to endorse way of revenue. Find client who advertise is one way, but when the site is start up we can't support enough inventory and result for advertisers. Probably good way to support is to sell something on our own like food or consumer products. Again, Chinese people are attracted Japan's design and quality of many things, so we can sell some package food and drink. One good model is that The New York Times is selling their members selected 6 bottles of quality wines every month for $100. The member of wine club gets wines which NYT selects every month. I think audience of NYT trust what they choose and actually it's easier for audience not to have to select. I think this can be tied up media with some quality liquor brands. This way subsidise the way revenue from ad. It could be branded rice, any product is fine.

Jan 3, 2012

How can contents business tap Chinese market?

Taiwanese comic book artists draw big audience with 'manhua' momentum

Quite interesting report for Taiwanese manga industry is aiming at both China and Japan in different strategy. And interesting to know that the Japanese manga publisher dominates the Taiwanese manga market but still incompetent to do in Chinese market. Shueisha, one of major Japanese manga publisher opted-out that they are going to sponsor New Star Cup Cartoon Competition at the 7th China International Cartoon & Animation Festival in Hangzhou nail establish their footprint in China. I think manga and animation that appealing to young people and more chance to tap Chinese market than any other contents industry such like literature, news, journalism etc.