Apr 24, 2012

Ginza is Flagship for Chinese

We have big shopping street in Ginza where kind of like 5th avenue in New York City where the major brands have flag ship shops. Ginza the major shopping street in center of Tokyo is holly mecca for Chinese shoppers now. There are tourists bus stop by every second packed with unstable shopping fever. So having flagship store means to impress chinese people who travel to Japan and their word of mouth spread over the continent and that's how those major brands are branding. So Asia is getting more like one area to expand business. CEO of Tommy Hifhfilger said that have big store in Ginza for branding in China. He doesn't expect to grow much in Japan but there are lots of Chinese people are visiting so have flagship in Tokyo.

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